Small businesses are often at a disadvantage trying to SEO for traffic –a game largely won by big websites with hundreds of pages, many links, huge budgets, and brand-name click-through support.
But, with our customer-targeting search engine marketing solution small businesses win with game-changing SEO advantages – here’s how:
Google and other search engines are engineered to deliver the most search results from directly relevant websites to their users. While search engines have hundreds of algorithms to counter cheating, the usual top 3 SEO factors are Content, Links and History. The 4th determining factor (never mentioned) is Low Competition! So, to win:
The keywords you use determine the customers you get. Instead of assuming your keywords, choose your customers from the long-tail keywords (three or more words, 70% of all searches) they are already using to search! This gets you higher conversions and better customers with lower SEO and PPC competition. And our online Customer Sweet Spots program does just that!
Searchers using long-tail keywords are more decided and motivated, and are telling you exactly what they want to find. Long -tail keywords have fewer searchers, but better customers and more sales and leads. – with LESS ONLINE COMPETITION.
So, choose your best customers from the long-tail keywords your prospects are already searching with – our Customer Sweet Spots program makes this easy.
CONTENT: Your customer-Sweet Spots give you the right content for SEO and sales success. With our content management strategy, proactively choosing your online customers who want your expertise makes this easy and productive – you have just the right content to feature.
INBOUND LINKS: By choosing Customer Sweet Spots where you are the expert, getting enough quality inbound links is seldom a problem – your suppliers and marketers are great sources.
HISTORY: is “How long you have had your website up”. The more specific your customer-targeting keyword optimization is, the less history you need.
LOW SEO COMPETITION: By targeting long-tail customer searches, you are pulling in all your best customers, with low SEO competition.