How to Get Website Traffic That Wants To Buy!
How? Get customers who are already decided and motivated, and searching specifically for the products, services and solutions you offer.
On average, just chasing traffic is a losing proposition. 97% of visitors are of marginal value at best – because the national average is only 1% to 3% result in online conversions (includes click-through ‘responses’ – not necessarily sales or good leads).
Moreover, chasing online traffic is NOT FREE – it’s expensive! Here’s why:
Think about it – the more traffic you go after, the more general the keywords you have to market with, and the more undecided most of your visitors will be.
And, shorter and more general keywords have brutally high competition for SEO placements and online ads.
For example, optimizing for just “office phones” means fighting for low conversion ‘tourist’ traffic at a high cost while “VOIP Cordless Office Phones” will get more serious customers and sales – and with lower search marketing competition.
The Bottom Line – the keywords you choose determine the customers you will get!
Rather than chasing traffic, the answer comes from working backwards from “What makes a sale?” The simple search engine marketing solution – Sales come from customers finding what they want, how and when they want it.
So, how do you get the intel to pre-qualify, target and market to your best customer traffic? Here’s how, and we do it for you!
The result: You proactively target and pull-in your best traffic to get more and better customers, sales and leads – proven over eight years.