Our customer-targeting for online lead generation is a natural for Pay-Per-Click (PPC) marketing, and puts all the advantages on your side:
Your chosen Customer Sweet Spots let you choose ALL your best customers from their relevant keywords and search volumes. By seeing all your Customer Sweet Spots, we find the ‘hidden gems’ – keywords searched by your best customers with low PPC bid rates.
Because you know exactly which of your products, services and solutions each of your customer leads are searching for, and you have chosen those where you are the expert, your featured content and Landing Page optimization supports a high Quality Score for favored Ad Words placement
These Sweet Spots tell you the exact keywords your chosen customers are searching with, so you can pull them in and feature exactly what they need to see.
We recommend clients start by choosing 8 to 10 Sweet Spots for PPC Landing Pages. This allows fast results and multiplies customers, while refining your Lead Generation Landing Page Optimization and budgeting.
Especially in B2B, each company is different, and we consult with you to make your Lead Generation Pay-Per-Click Marketing pay off, every step of the way